A bridge between Japan and Italy to promote and preserve artisanal know-how and anchor it in our contemporary lives. A bespoke consultancy in business development for brands and individuals active in fine craftsmanship.

Conceived and executed by
Irene Carlino (イレーネ カルリーノ)

Representing
Artisans and Artists to gain visibility at international level, facilitating a business conversation with galleries, retailers, buyers and relevant institutions, working hand in hand to propel collaborations and partnerships.

Aikido Milano

Representing
Artisans and Artists to gain visibility at international level, facilitating a business conversation with galleries, retailers, buyers and relevant institutions, working hand in hand to propel collaborations and partnerships.

Aikido Milano

Supporting
Premium makers with exquisite craftsmanship to develope their business sustainably, bringing high-level strategic and operational expertise in sales and communication.

Curating
Exhibitions and pop up stores with strong retail narratives around craft and craftsmanship

Aikido Milano

Curating
Exhibitions and pop up stores with strong retail narratives around craft and craftsmanship

Aikido Milano

Scouting
Specific Craft and Artisans to redefine a product through a strong narrative that integrate craft and artisans into the mix.

About Me

25 years of successful career in Luxury and Retail with top-executive roles in well-known Italian brands such as Richard Ginori, Pomellato and Pinko. I managed topics of brand identity, marketing and product launches, advertsing, events and partnerships, but, above all, I have always been a strong advocate of placing Crafts and Artisans at the heart of any successful and sustainable Retail strategy.